Our Raison D’Etre

Regardless of your business & marketing needs, we'll work alongside you to drive value, scale your idea & 10x your growth.

"Once you embrace the absolute truth that every leader needs a mentor, you can begin to achieve the massive growth and success that you seek."

—Clay Clark

Bedrock Affect is made up of a team of seasoned business and marketing professionals who have worked with organizations small and large, start-ups, and Fortune 500/1000 companies with the common theme of doing things differently and delivering exceptional results. We are proudly Canadian, based in Toronto, Ontario.

We adopt a holistic approach to brand and marketing strategy, combining the guidance and consultation offered by industries leaders with technologies and strategy that elevates your messaging and market presence above, and beyond your competitors.

Hi, I’m Lara…

I am a family-committed wife and mother of three incredible children, a community volunteer and a passionate business leader. Prior to co-founding Bedrock Affect, I held several senior leadership positions that have leveraged my strategic and tactical skills.

For 20 years, I successfully navigated Fortune 500/1000 firms and start-ups as a senior leader and intrapreneur. My leadership philosophy and style are deeply rooted in leading by example as a fundamental must.

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Hi, I’m Oren…

In traditional corporate speak, my high impact abilities would be categorized as strategy, marketing, and sales. In practical terms, I am good at corporate chess i.e. seeing the big picture of where industries are headed, identifying opportunities for differentiation and high growth, and ultimately helping organizations define their next moves for marketing, technology innovation, organizational structuring, and anything else needed to accelerate growth.

Not only have I eaten my own dog food, as the former CEO of a global enterprise software company, which I led through aggressive growth and a successful exit, my career has been devoted to helping companies and people realize their full potential.

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Hi, I'm Dianne...

After working as a senior director for 30 years in the corporate world of staffing and consulting, I have exchanged the chaos of quarterly earning focus for the freedom of building brands and businesses. What I have learnt during my time as a corporate employee is what I bring each day to our clients. I am not afraid to jump in with both feet and get things done

I believe "people matter" and having a passion for people is what has driven my entire career. Through holding this as a foundational belief, I have instituted this mantra at the core of every business I have built and grown and every person I have hired, trained, coached, mentored or led.

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Hi I'm Joanne...

I believe stories matter. A well-crafted story will engage, educate and entertain and that is one of our goals here at Bedrock Affect; to help you tell your story.

I have over 10 years of experience working in the television industry as well as experience creating content for corporations ranging from start-ups to fortune 500 companies. From news videography to producing a weekly national talk show, to creating corporate content for different platforms, I have been fortunate to tell a lot of different stories. Let us help you tell yours.

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Bedrock Affect

Bedrock Affect is made up of a team of seasoned business and marketing professionals who have worked with organizations small and large, start-ups and Fortune 500/1000 companies with the common theme of doing things differently and delivering exceptional results. We are proudly Canadian, based in Toronto, Ontario.
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