Courage to Commit

Commitment has two somewhat conflicting definitions. One talks about the quality of being dedicated to a cause or activity. The other defines an obligation that restricts freedom of action. One implies a freedom to choose, while the other insinuates you are owned by the choices you make.

I recently started viewing a Facebook video a friend had shared. After the first 5 seconds, I was repulsed and could not understand why people would “like” such horrific content. The first 5 seconds were about a 9-year-old who was raped and taken for ice-cream with evidence of the rape still very visual. I chose to watch the whole video based on who had shared it. The story is horrific. The outcome is prolific. The video is about Oprah Winfrey’s life. A woman who is iconic in her courage to commit to a higher purpose and determination to change her path. She has been beyond successful. I am sure if you asked Oprah whether her decision to commit to a better life restricted her freedom she would argue that it empowered her to build a better life.

You do not have to have a negative catalyst to commit to something bigger. But you do need courage.

Most of us do not want to feel owned. We should not confuse commitment with being owned by another, but rather with being accountable to push yourself to be the best iteration of YOU. At Bedrock we understand the courage it takes to commit. Ask my partner Oren who left a senior role with incredible compensation and equity options after he sold his software company, or my own personal journey of leaving a fantastic global firm where I thrived as an Intrepenuer. Why? We had the courage to commit to something of a greater purpose to take us to an alternate destination. We are fortunate that life did not deal us Orpah-type circumstances. We are blessed with nothing being broken. You do not have to have a negative catalyst to commit to something bigger. But you do need courage.

Let us help you build your courage to commit.